Meet the Storyteller Crew
Every gift tells a story.
And every story, at Amoware, is told by someone who feels it deeply.
We don’t use random voices. We use personalities — deeply felt, carefully shaped, and built to connect. Each story on Amoware is shared through the lens of one of our storytellers: a small crew of fictional voices that help us express love, humour, tradition, reflection, and the glorious mess of being human.
To bring them to life with clarity and consistency, we’ve mapped each character to a distinct 16Personalities type — a modern, relatable framework inspired by the classic Myers-Briggs model. This helps each voice feel emotionally recognisable, grounded in traits many of us see in ourselves or our favourite people.
These aren’t influencers. They’re not mascots or generic narrators. They’re emotionally honest companions who help make gifting more human — and a little more fun.
Introductions to the storyteller crew characters
Max (ENFP – The Campaigner)
Max is the bold one. He laughs too loudly, loves too hard, and always overwraps his presents. He’s the reason we celebrate silly holidays like Ice Cream Sandwich Day — because life’s too short not to buy someone a candle that smells like cake. Max’s stories are full of heart, humour, and a little harmless chaos. If you live for spontaneity and sentiment, you’ll recognise a bit of Max in yourself.
Leah (ISFJ – The Defender)
Leah holds memories like heirlooms. She sees meaning in handwritten cards, family recipes, and the sound of her grandmother’s laugh. Her stories are calm, reflective, and wrapped in seasonal warmth. If a gift feels like a hug, Leah probably picked it. She speaks to those who find peace in tradition and comfort in the familiar.
Theo (INFJ – The Advocate)
Theo doesn’t say much — but when he does, you listen. His voice is gentle, observant, and thoughtful. He’s the one who notices what others miss. Theo writes about books, quiet holidays, and gifts that speak in subtleties — the ones that say everything… without shouting. If you’ve ever written a poem and never shared it, Theo understands.
Iman (INFP – The Mediator)
Iman sees the world through kindness. She’s our soft-spoken soul — grounded, poetic, and emotionally wise. She reflects on caregiving, empathy, and spiritual awareness. Her gifts come with intention, often attached to awareness days or deeper meaning. If you feel most seen when someone remembers the small things, Iman is your voice.
Ami (ISFP – The Adventurer)
Ami brings elegance to everything she touches. She notices light, texture, and stillness. Her stories feel like opening a perfectly wrapped parcel on a rainy afternoon. Expect seasonal rituals, nature-based crafts, and minimalist beauty. Ami speaks to those who find meaning in quiet detail and beauty in simplicity.
Daniel (ESFP – The Entertainer)
Daniel is the heartbeat of a party — or a kitchen. He tells stories through food, music, and movement. His voice is joyful, rhythmic, and full of idioms your nan might’ve said with a wink. Daniel champions community, celebration, and the kind of gifts that get passed around a table. If you’ve ever danced while cooking, you’ve already met Daniel.
Closing Note:
Some stories are told by one. Some by two. Some by the quiet narrator who sits in the background and gently opens the door.
Together, they are the Storyteller Crew.
And they’re here to help you express love — a thousand different ways.